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Ad Frequency Calculator

Nobody likes to see ads over and over again. Especially if they many not be relevant. This is where the term "frequency: comes into play. Cindtoro created this free custom tool to Calculate your advertising frequency so you can avoid ad burn out and make your digital marketing efforts better over time.

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Frequency

Frequency

What is Advertising Frequency?

In digital advertising, frequency refers to the average number of times a person is exposed to a specific advertisement or marketing message within a set period. This metric is crucial metric to understand how often your target audience encounters your ads and plays a role in overall campaign effectiveness.

Benifits of Knowing Your Ad Frequency

  • Improve advertising fatigue or blindness
  • Improve cost per acquisition
  • Improve Ad relevancy

Get Help With Ad Frequency And Digital Ads

Why spend time just calculating your ad frequency. Get help with your entire digital marketing campaigns with our team of professionals. The Cindtoro team will do everything for you and ensure that you ads are seen by the right people and the correct number of times.

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Frequently Asked Questions

Find answers to common questions about our services.

Ad frequency can be calculated by dividing the number of impressions by the number of users.
Above 10x: High frequency: consider reducing ad exposure to avoid ad fatigue. 5x – 10x: Moderate frequency: good exposure for brand awareness. 2x – 5x: Low to moderate frequency: balanced exposure. Below 2x: Low frequency: consider increasing ad exposure for better visibility.